About
Mental Apparel is a men's underwear and streetwear brand born out of the vibrant skate culture of Sydney, Australia. Launched in 2024, Mental Apparel was founded by a group of local New Zealand and Australian street skaters who were looking for high-quality, stylish briefs that could keep up with their active lifestyles.
Designed for the modern man on the move, Mental Apparel combines premium fabrics, technical performance, and simple yet sleek designs to create underwear that's not only comfortable but also functional. From moisture-wicking fabrics to anti-chafe technology, every detail has been meticulously engineered to provide all-day comfort and support, whether you're carving up the skatepark, riding the waves, or just going about your day.
Mental Apparel is more than just underwear – it's a lifestyle brand that embodies the carefree, adventurous spirit of skate culture in the eastern suburbs of Sydney Australia.
At the heart of Mental Apparel is a commitment to quality, sustainability, and the pursuit of an active, fulfilling life. We're proud to be a brand that's Australian made and owned, using only the finest materials and ethical manufacturing practices.
If you're ready to elevate your underwear game and join the Mental Apparel movement, shop our latest collection and experience the difference that premium, performance-driven underwear can make.